Why Accept Credit Cards?

Boost Revenues

Fact: Companies who accept credit card payments for goods and services tend to generate higher revenues than those who only accept cash. According to industry statistics, the average credit card sale is $40 versus just $9 for the average cash/check sale.*
If that isn't enticement enough, consider the disadvantage you may face if competitors offer credit card payment options and you do not.

"These days, the credit card payment option is a must, whether you have a physical retail outlet, take telephone orders or sell products over the Internet," reports Gordon Wittmer, a marketing analyst, at Goldman Financial, a leading business consultancy in New York City. Besides the potential revenue boost, credit cards may well be a cheaper alternative to cash and checks. In a case study prepared by Coopers & Lybrand, credit card processing costs average 2.7% of any transaction, checks 4.0% and cash 4.8%.**
These figures make sense when you consider how many times paper money and coins must be counted and recounted by different individuals. While each business would vary in that respect, cash and checks still require more handling than plastic alternatives.

Benefits of Acceptance

• Ability to accept all major credit cards (including Visa, MasterCard, American Express, Discover, Diner's Club, JCB and ATM/Debit cards)
• Electronic Check Acceptance
• Purchase Card Acceptance
• Electronic Benefits Transfer (EBT)
• E-commerce and Internet transaction processing
• Complete line of credit card terminal equipment, including wireless solutions
• E-commerce and Internet transaction processing
• Industry-leading, toll-free customer service available 24 hours a day, 7 days a week
• Terminal and PC support Help Desk
• Fast deposit of your funds
• Comprehensive, automated reporting

Call one of our knowledgeable account executives today to find out what additional benefits accepting card payments has to offer for you!

* Source: Forrester Research, Online Retailer Info Report, April 2003
** Source: United States Postal Service, Coopers & Lybrand as quoted in Credit Card Management, Reprint, August 2002